Tuesday, March 27, 2007

Bloggers vs. PR firms

Like many fashion bloggers, I get tons of press releases and emails from PR firms. They definitely want positive coverage on fashion blogs, but they don't always live up to their end of the bargain (i.e. fashion show invites, access to images and information, etc.). The Budget Fashionista has recently gotten tons of flack from Steve and Barry's lawyers for posting images of Sarah Jessica Parker's "Bitten" line for Steve and Barry's. Long story short, she used images of the line that she found in the public domain to accompany her less than stellar review, and now the retailer is pissed off. Here's a link to her posts on the matter.

Leslie from Fashion Tribes said summed it all up perfectly in this post on The Budget Fashionista's coverage of the "Bitten" by Sarah Jessica Parker.

Personally, I'll go on the record saying she should keep the photos up because she didn't do anything wrong - if anything, Steve and Barry's should go after whoever leaked the images. Eliminating negative reviews (and the Budget Fashionista's really wasn't even that awful) won't accomplish anything except for adding to the PR nightmare. Information moves at the speed of light on the internet, and the damage has already been done.

Anyways, if you're interested in the "Bitten" line, go check it out for yourself when it hits a mall near you. I doubt that one iffy review would keep anyone from buying it, especially because everything's under $20.

1 comment:

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